how do you turn it on
hold the play button on the device. its the button center of the circle.
if this doesn't work, make sure the device is charge. its worth noting that player is not charged out of the box.
still no joy? then the hold switch might be off.
there is a hold switch on the left of the device. this switch is there to disable the buttons on the device so you don't accidentally press button when its in your pocket. thus, you might need to slide it to the off position. I myself didn't pay much attention to the fact that it said hold, so I thought it was the power switch.
all in all, you get what you pay for, and I'm happy with it. I peddle bike 4 miles to work, so I use this to listen to audiobooks.