Summary: With many choices in HDTV, the Sony is geared toward those who don't want to compromise. As the owner of two HDTVs, I put off replacing my primary TV until I could find one that would be good enough to last a while and would not be a compromise. Sony has done an excellent job of producing a product that allows me to achieve that goal. But they met that goal in a limited fashion. HDTVs took a while to mature.