Conclusion: Sony's Bravia KDL-46V3000 delivered the best out-of-box color I've seen from any HDTV, but unacceptable image blurring when displaying dark scenes as well as a narrow viewing sweet spot make it difficult to recommend.
Pros: Superb color accuracy. Impressive image contrast.
Cons: Considerable smearing in motion scenes. Narrow viewing sweet spot. Film-mode detection was inconsistent. Excessive overscan with standard definition and component 720p video.