Epson Bolsters Popular EX Multimedia Projector Series With Three New Entry-Level Mode

[KristoferB]

Epson Bolsters Popular EX Multimedia Projector Series With
Three New Entry-Level Models

Epson EX70, EX50 and EX30 Provide Entrepreneurs and Small
Businesses With Convenient USB Plug n' Play Instant
Connectivity in 3LCD Projectors Starting At $549

LONG BEACH, Calif., Sept. 30, 2008 (GLOBE NEWSWIRE) -- Epson, the
number-one selling projector brand worldwide1, today expands its EX
projector line with three new sub-$800 3LCD, 3-Chip multimedia
projectors, including a WXGA resolution model ideal for widescreen
computers and movie-viewing. Designed to simplify projection for small
business, home environments and mobile professionals, the Epson EX70,
EX50 and EX30 projectors offer Epson's proprietary USB "Plug n' Play"
connectivity for fast and easy connection, and are available via
leading retail outlets such as Amazon.com, Best Buy, OfficeMax, and
Staples.

The Epson EX70 projector ($799*) is Epson's value-priced widescreen
WXGA resolution model (16:10 aspect ratio), delivering instant USB Plug
n' Play video, standard VGA video, and HDMI all-digital connectivity
for high-definition quality video and digital audio from just one
cable. In addition, it offers photo slideshow functionality via a USB
thumb drive or an SD memory card for easily viewing and sharing
pictures without a computer, a 7W speaker for great sound, and 2,000
lumens of both color light output and white light output to produce
image, video and text that always look their very best. The Epson EX50
($649*) with XGA resolution (4:3 aspect ratio) and the Epson EX30
($549*) with SVGA resolution (4:3 aspect ratio) both deliver 2,200
lumens color light output and 2,200 lumens white light output, and
weigh 6.2 pounds and 6.0 pounds, respectively. All three models feature
Epson's latest high aperture 3LCD, 3-Chip optical engine and a 2000:1
contrast ratio to offer outstanding reliability and image quality at
competitive price points. And, all three models offer additional
flexibility without added cost with an included carrying case and
remote control.

"The EX projector series offers a range of entry-level models at
varying price points and performance levels to provide entrepreneurs,
small business owners and mobile professionals with the opportunity to
choose a projector that is right for their business," said Carrie
Brown, product manager, Epson America Inc. "We are confident that
customers will find our EX series offers a strong combination of
convenient and powerful features while providing industry-leading color
and image quality that are inherent in Epson's award-winning projectors
and 3LCD technology in an affordable package."

More About the Epson EX70, EX50 and EX30

The EX70, EX50 and EX30 projectors offer several easy-to-use and
convenient features, including:


-- USB Plug n' Play Connectivity: Epson proprietary technology allows
consumers to begin using the projector immediately by simply
connecting a USB cable to the projector for quick projection on-
the-spot
-- Direct Power On/Off: Powers projectors on and off from a wall
switch for added control when the projector is installed
-- Exclusive Energy-Efficient, Epson E-TORL(r) Technology: Offers
increased efficiency by projecting more lumens (brightness) per
watt than competitive technology with similar lumens specification,
leading to a cost savings over time; lamp life that lasts up to
4000 hours2 in economy mode - up to 50 percent longer than
competitively priced models; and replacement E-TORL lamps cost up
to $150 less than competing replacement lamps
-- Epson 3LCD, 3-Chip Technology: Includes Epson's latest high-
aperture, 3-Chip 3LCD optical engine to deliver rich color and
detail; 3LCD technology provides true-to-life image quality using
an optical engine that works without a moving color wheel,
delivering accurate color and detailed video and data images that
are crisp and cannot suffer from the rainbow effect for color
break-up
-- Instant On and Instant Off(r): Enables presenters to be up and
running in only five seconds between pressing the "Power" button
and the appearance of the start-up screen to avoid delays at the
beginning of a presentation; powers down in four seconds enabling
presenters to unplug and pack up quickly and safely without a
cool-down period
-- Simple Set-up and Flexible Positioning: EX70 and EX50 feature
automatic keystone correction and 1.2x digital zoom for greater
positioning flexibility and for projecting a clear image from both
short and long throw distances
-- A/V Mute Slide (Sleep Mode): Instantly turns off the sound and
images to create a quick pause in the presentation, conserving
lamp life and energy; the projector enters A/V Mute mode when the
lens cover is closed and returns to normal mode automatically and
immediately upon reopening the lens cover
-- HD-Ready: Supports high-definition video through various
connectivity options (including component video via an included
VGA-to-component video adapter with the EX30 and EX50 and HDMI
with the EX70); supports HDTV (720p, 1080i)
-- Security Anywhere: Offers password protection and Kensington lock
bar to guard against theft

Availability and Support

The Epson EX70, EX50 and EX30 projectors are currently available
through national retailers, and come with the best-in-class service and
support. All three models include a two-year limited warranty, Epson's
comprehensive Road Service projector replacement program (projector
exchange in one business day), and Epson's exclusive PrivateLine(r)
phone support for toll-free access to technical support.

About Epson America Inc.

Epson offers an extensive array of award-winning image capture and
image output products for the consumer, business, photography, and
graphic arts markets. The company is also a leading supplier of
value-added point-of-sale (POS) printers and transaction terminals for
the retail market. Founded in 1975, Epson America Inc. is the U.S.
affiliate of Japan-based Seiko Epson Corporation, a global manufacturer
and supplier of high-quality technology products that meet customer
demands for increased functionality, compactness, systems integration
and energy efficiency. Epson America Inc. is headquartered in Long
Beach, Calif.


Note: Epson, E-TORL and Instant Off are registered trademarks of Seiko
Epson Corporation. PrivateLine is a registered trademark of Epson
America Inc. All other product brand names are trademarks and/or
registered trademarks of their respective companies. Epson disclaims
any and all rights in these trademarks

*All prices are estimated street price

1 Based upon Q2 2008 worldwide front projection market share estimates
from Pacific Media Associates

2 Lamp life results will vary depending upon mode selected,
environmental conditions and usage. Lamp brightness decreases over
time.