Excerpt: Following the tradition of this category’s winner from the 2012-2013 EISA awards, the Sony Cyber-shot DSC-HX20, the HX50 is the world’s smallest compact camera with a 30x zoom lens - stretching the limits of the compact zoom segment even more.
Summary: Belonging to the category of compact, the Sony DSC-HX50 differs from other models for simple design, for manual controls, optical zoom, the lens focal width and the ability to install additional accessories through the slide.
Summary: The Sony HX50V is the worlds smallest, lightest camera with a 30x optical zoom. It packs a lens with a 35mm equivalent range of 24 - 720mm into a compact camera that is just about pocketable.
Pros: Huge 30x 24-720mm equivalent zoom range., Excellent image stabilisation., Hot shoe with accessory port for EVF., Excellent 400 shot battery life., Full PASM modes and Exposure compensation dial., Built-in wifi and GPS (GPS on HX50V only).
Cons: Wifi difficult to setup and limited in use., Screen hard to see in bright conditions., Limited customisation options., Miniature effect not available for movies.
Summary: Designed as a travel camera, the Sony Cyber-shot DSC-HX50 has one really standout feature - its 24-720mm (35mm equivalent) zoom lens. Packing this 30x zoom lens into such a small compact is an impressive feat.
Excerpt: It's been a while since I have had an opportunity to look at one of the excellent Cyber Shot range; in fact from memory the last Sony offering I told you about was the NEX6L almost a year ago. Here a fixed lens offering to fit into your pocket.
Conclusion: The HX50 has a packed-out specification will undoubtedly attract plenty of potential purchasers. But does it deliver in every department? Not quite. For all its strengths - and there are plenty to name - the HX50 feels a little on the fence, sandwiched between the high-end and the not so much.
Pros: Massive zoom in relatively small body, decent optical image stabilisation, hotshoe means accessories can be added, Wi-Fi implementation fairly faff-free, great battery life
Cons: Image quality is trying to do too much - even low ISO shots suffer from excessive processing artefacts, no raw capture, a little chunky, no touchscreen, where's NFC?