Excerpt: As far as I can recall, this is Nikon’s longest range maxi-zoom compact. Previously there was the L20, with a 21x zoom — but nothing at this 26x level. There is a demand for such cameras. And, as I’ve said before, if you want long zooms, the last thing you want is to lug a heavy DSLR with a pricey and heavy lens … if you could find a DSLR zoom with a 20x plus range!
Excerpt: Some people buy digital cameras based purely on brand, specs and price, and Nikon has them in its sights with the L810. The Nikon brand carries some gravitas, and with a 26x zoom, 16-megapixel sensor, 3in 921,000-dot screen, HDMI out, a choice of four colours and a price just shy of £200 including VAT, it's bound to stand out on the shop shelves. The 26x zoom is a little way off the similarly priced Olympus SP-810UZ with its 36x zoom.