Summary: it is a easy to use camera. but get ready to spend more money for goodies. You will need to get a card for it. Does not come with one. get a 64gb . get extra battery. Two batteries and charger about $40. you will also want a remote if you ride a motorcycle or trike, another $75.
Excerpt: It's relatively simple to use and takes amazing video! After seeing the action videos on YouTube, I had to get one to document my travels and I'm not disappointed at all! Battery life is a little lacking, but considering the power this packs, I can't complain too much.
Pros: Easy to Use, Good in Low Light, Great Resolution, Small / Compact
Cons: Limited Zoom, No Viewfinder, Short Battery Life
Summary: The camera is much over priced but great for moving photos where a traditional camera is not permitted or possible. We found them to be frustrating to use since we never knew what was videoing. It is a point and shoot deal with NO screen or view finder to help.
Excerpt: I shoot a lot of event videography and needed a lock-down wide angle camera. The Hero3 White Edition fits the bill perfectly. Excellent picture quality. It has an app that you allows you to remotely start/stop the camera from your iPhone.
Pros: Easy to Use, Good Battery Life, Small / Compact
Excerpt: I made a time-lapse video of my work office with a borrowed camera, and decide to buy one to keep experimenting. The video quality is good, as are the still photos, but I would definitely recommend this more as an action camera (which is is) for close-up videos in well-lit areas.
Pros: Phone App For Remote, Small / Compact, Wide angle