Conclusion: The retail box for this case is certainly an attractive one. It gets your attention without being overdone. There is ample information on the back of it to convey its list of features. The NV 690 NVIDIA Edition is noticeable without people having a "holy crap, what is that?" reaction. It is different but still slightly subtle. Everyone that has seen it since I received it has had a positive reaction to it.
Pros: Decent stock cooling, Water cooling pass trough's included, Stylish look including the NVIDIA logo and side window, Removable hard drive racks for easy upgrades & maintenance, Space for up to six 120mm fans, SLI ready chassis
Cons: Front and top panels difficult to remove, A little cramped inside, The bezel and top could have a better mounting design, Poor port and button placement
Excerpt: Starting out in life as a manufacturer of cooling devices, Cooler Master has been around for over a decade. I can still recall seeing a lot of coolers with the company logo coming out as OEM coolers for many computer systems, but these folks have grown a bit since then. While thermal devices are still in their blood, they have expanded and are becoming well known for their power supplies and enclosures.
Excerpt: We were amazed at the low price of this case, as it looks as if it could cost twice as much. The front and top consist of a fine black steel grille, so there's plenty of airflow through the case. The front 120mm fan glows blue through the grille and draws air over your hard disks. A second 120mm fan in the side panel blows air at the processor, and there's a 120mm exhaust fan at the rear.