Excerpt: Being the middle child is always difficult, so in that respect the Nokia Lumia 720 has it tough as it nestles slap bang in the centre of the Finnish firm’s Windows Phone 8 range. Arriving on the scene alongside the budget-focussed Nokia Lumia 520 at MWC 2013 , the Lumia 720 provides a happy middle...
Summary: At Nokia Malaysia’s launch of the two new additions to the Lumia family , we got our hands on a prototype device of the upcoming Lumia 720, the latest mid-range Windows Phone 8 device from the Finnish company.
Conclusion: It’s not the same as all the Nokia phones I’ve used before, but I didn’t feel it that way. The familiar SMS tone and Nokia tones are still there, and I get a kick out of it whenever I receive a call or SMS.
Pros: Best battery life for a smartphone., Camera performance is very good., Solid hardware.
Cons: 512MB of RAM only, Nokia Drive needs improvement with navigation
Conclusion: The Windows Phone User Interface is simple, and it is fun to use. The taste of the UI is in the using, not the looking. Windows Phone is a joy to use, and here on the 720, it is running on very capable hardware.
Excerpt: A white unit of the Nokia Lumia 720 arrived here at MOBILITY yesterday for a review in our hands. This is the bigger brother too the Lumia 520, which I got fond of very quickly. I like the 720 already too. Very much.
Summary: The Lumia for everyone? The 720 slots neatly into the Lumia line of Windows Phone smartphones. The differences are not immediately apparent to the buyer when you consider the cheaper Lumias. We will evaluate this 4.3-inch device and whether it would be smart buy or not.
Pros: Good performance, Very bright display, Long battery runtimes, Expandable storage, Build quality, The performance is sufficient for multimedia applications and daily tasks - although it is quite boring that almost every Windows Phone 8 device uses the same SoC.
Cons: Low resolution, Price, Non-removable battery, Nokia could improve the black value as this would also help the contrast ratio. HD resolution would be appropriate for a retail price of 379 Euros.
Conclusion: Anyone who’s checked out our YouTube channel comments will know, there’s been a lot of talk about the Nokia Lumia 720 being overpriced. With an RRP of £300 offline therefore, what do you get for the money? The most attractive Lumia phone since the Lumia 800 for starters.
Pros: Great unibody design, Strong camera in all light conditions, Fantastic battery life
Cons: Low resolution screen, WP8 app support remains mediocre, RAM may be a concern for future
Excerpt: At first glance, the Nokia Lumia 720 looks like it just might be the perfect Windows Phone handset, the ace in Nokia’s deck that would enable it to drive home how immensely confident it is in Microsoft’s mobile phone operating system.
Summary: It ain’t easy being the middle child in the family, such as the case with the Lumia 720. While it may not the most affordable or well-endowed among the siblings, some consumers opt for these kind of devices (mid-range offerings) because they feel that it’s the perfect balance between price and...