Summary: Partimos de la base de que el Nexus 4 de Google no es un gama media, sino un gama alta subvencionado y a un precio muy competitivo. Por tanto, si excluimos al teléfono de Google del segmento de los gama media, probablemente el Nokia Lumia 720 sea el mejor terminal de su segmento. Una cámara muy competitiva, capaz de grabar en videos en alta definición, con autofocus y hacer unas fotografías con las que ningún otro gama media puede competir.
Pros: Cámara, Fluidez, Diseño robusto y bien acabado
Cons: Windows Phone 8, Algunos fallos de firmware provocaron algún reboot aislado, Altavoz en la parte trasera
Excerpt: Being the middle child is always difficult, so in that respect the Nokia Lumia 720 has it tough as it nestles slap bang in the centre of the Finnish firm’s Windows Phone 8 range. Arriving on the scene alongside the budget-focussed Nokia Lumia 520 at MWC 2013 , the Lumia 720 provides a happy middle point in a line up which also includes the Lumia 620 , 820 and 920 .
[Review] Nokia Lumia 720 – Part 1: Design and Build, Key Features, Camera
28 September 2013
Excerpt: While ideally we would want the best flagship device that money can buy, sometimes reality can hit us all hard on the head, when our pockets refuse to cooperate, that is. The flagship Nokia Lumia 920 had a cult-like following when it debuted, featuring top-of-the-line specs – fast dual-core processor, NFC, wireless charging, amazing PureView camera and packing Windows Phone 8 . With the rich features also came along a high price tag and most of all, unloved ‘heft’.
Conclusion: The Windows Phone User Interface is simple, and it is fun to use. The taste of the UI is in the using, not the looking. Windows Phone is a joy to use, and here on the 720, it is running on very capable hardware. I know that many readers will think me crazy for what I am about to say, but I have a Lumia 920 with me here as well, and I solemnly swear that it is the Lumia 720 that I feel like using everyday. Why? It is sexy, lightweight in the hand, and gets the job done.
Excerpt: A white unit of the Nokia Lumia 720 arrived here at MOBILITY yesterday for a review in our hands. This is the bigger brother too the Lumia 520, which I got fond of very quickly. I like the 720 already too. Very much. It feels light in the hand, fits well into my hands, has good audio and camera, and has a microSD card slot. Like the 520, it runs Windows Phone 8. So far, this lady has performed smoothly.
Conclusion: Priced at AED 1,199, the Lumia 720 has become my favorite Windows Phone. While it may not have the bells’n’whistles of the Lumia 920, it does not feel restricted by any means. It feels really good in your hands and runs super smooth along with providing you a battery life that most phones manufacturers can only dream of.
Summary: The Lumia for everyone? The 720 slots neatly into the Lumia line of Windows Phone smartphones. The differences are not immediately apparent to the buyer when you consider the cheaper Lumias. We will evaluate this 4.3-inch device and whether it would be smart buy or not.
Pros: Good performance, Very bright display, Long battery runtimes, Expandable storage, Build quality, The performance is sufficient for multimedia applications and daily tasks - although it is quite boring that almost every Windows Phone 8 device uses the same SoC.
Cons: Low resolution, Price, Non-removable battery, Nokia could improve the black value as this would also help the contrast ratio. HD resolution would be appropriate for a retail price of 379 Euros.
Summary: The Nokia Lumia 720 is priced at roughly Rs 18,200 and will go head on with the Sony Xperia L and even the Samsung Galaxy Grand . We haven’t reviewed the Xperia L yet, but looking at the specifications, we can safely say that the Lumia 720 is slimmer and lighter, and will have a much better display and battery life. In that respect, the Lumia does make a better buy.