Conclusion: When it's priced at $129.99 with a contract, you really can't go wrong with the BlackBerry Bold 9780 – even when it closely resembles its predecessor. Simply, it goes to show that this is RIM's bread and butter seeing that it excels in a wide variety of areas as it plays to the strengths of business-centric individuals.
Excerpt: The BlackBerry Bold 9780 smartphone has an almost identical design to its BlackBerry Bold 9700 predecessor. A glossy black bezel surrounds the edges (rather than a chrome one) and the keyboard curves slightly upwards at the ends. The BlackBerry Bold 9780 is a very comfortable size to hold and feels well built; the battery cover is study and doesn't rattle or wiggle when pressed.