Conclusion: If we’re to be frank and fair, simply look at the competition out there. The 9720 doesn’t stand a chance. The HTC First, Sony Xperia L or HTC Windows Phone 8S are all far better options for your cash. And if BBM is really your thing, then just download the app and let the 9720 rot. The 9720 is a below-average phone that if sold for R1000 (US$100) would almost be worth a purchase.
Conclusion: The BlackBerry 9720 is an unfortunate reminder of just how far we’ve come in the last few years. There’s little to no reason to aspire to this, an operating system even BlackBerry has moved on from, when you could get more apps and a bigger screen with Android. It is also cheap however, and armed with a keyboard and a few basic functions and decent battery life to see you through the day.
Pros: There’s a lot we don’t like about BlackBerry’s refusal to change, but it has at least kept its few saving graces intact here. The BlackBerry 9720 is a well built plastic phone with easy controls and a rock solid keyboard that makes blasting out messages easy - the flat rows of keys inspired by the newer Q10 layout work just fine here. Though the ribbed back case looked a bit disturbing in the white version we tested - resembling a shed snake skin - there’s no denying ...
Cons: We’ve got to be honest, this phone feels like it could have been made at any time in the last half decade. No, really. There have been touchscreen BlackBerries for five years now, and there have been BlackBerries with 480x360 displays for five years now. The five megapixel camera here seems little better than what those older models packed. They’ve come down in price a bit in that time of course, but it does feel slightly insulting nonetheless - imagine if Apple tried...
Excerpt: What’s this, BlackBerry has release the new 9720 into the wild, which sports BBOS 7.1 and a design we became accustomed to until everything changed at the end of 2012, but why is it here now? Let’s take a look. Haven’t we been here before? Apparently not, but it’s difficult not to get a sense of déjà vu when ogling the Blackberry 9720 for the first time.
Pros: Excellent call quality, Lightweight, Great battery life
Summary: BlackBerry OS 7.1 is not dead, not by a long shot. Smartphones running the OS will very much be around, and the 9720 is just one of the many that the company says will be launched in the coming months. At Rs. 15,990, the 9720 does test your love for BlackBerry, and will pretty much carry on with what the previous series of Curve phones did - appeal to the young demographic who want a BlackBerry for BBM, or just for the keyboard.
Pros: Design philosophy carried forward from the older Curves, Good display. Pity it is so small!, Comfortable keyboard
Cons: The OS feels archaic, Doesn't look very different from its predecessors
Summary: The spec sheet of the 9720 is best suited for the target market. At its core it is pretty much a Curve model that was given a bigger shell to live in. It isn't being targeted for the masses and that's what needs to be realized. There is a place for it and for that place, it will do well. Not recommend for current 9900 users or other power users, unless of course you want something new that isn't high end.
Pros: Bigger / wider keyboard, Rubber texture for added grip
Cons: Low RAM, Low processing power (for power users)
Conclusion: The sturdy build and the iconic QWERTY keypad are the high-point of the 9720. On the other hand, now that BBM is available on Android and iOS platforms, there's one less reason for users to stick with the Canadian manufacturer. Furthermore, its BIS dependability, paltry internal storage, poor camera, and dated software are major deal breakers.
Pros: Good-old QWERTY keypad; Offers both touchscreen and trackpad; Straghtforward UI; Long battery life.
Cons: Dated OS 7.1 platform; Paltry internal storage; Back-panel feels cheap; Camera is disappointing; Lacks front-facing camera.
Conclusion: The BlackBerry 9720 delivers on its stated aim. It offers a mild upgrade option for enterprise customers still tied to BlackBerry services and not ready or willing to upgrade to BlackBerry 10. As a budget competitor for a wider audience, we're less convinced. Strong messaging credentials cannot make up for weaknesses in almost every other department.
Conclusion: Thanks to its lower specs and consequently more affordable pricetag, as well as its support of BlackBerry Internet Service (BIS) , BlackBerry’s 9720 is able to compete within a lower price range than the company’s BlackBerry 10 powered devices. The 9720 goes for a recommended retail price of R2 600, which is R600 more than the cost of the LG Optimus L5 II and R700 more than Nokia’s Lumia 520 , both of which offer a more compelling and well rounded smartphone experience.
Pros: Delivers very good touch and type experience on the go., Multicast., Supports BIS., Dedicated BBM button., FM Radio on a BlackBerry.
Cons: Not as up to date spec wise compared to rivals smartphones., OS is not on par with rival platforms or BlackBerry 10.
Excerpt: BlackBerry 9720 è uno smartphone equipaggiato al lancio con sistema operativo BlackBerry OS 7.1 . La scheda tecnica vede la presenza di un display da 2,8 pollici touchscreen capacitivo con risoluzione pari a 480×360 pixel (214 ppi), tastiera fisica full QWERTY , processore Tavor MG-1 da 806 MHz, 512 MB di memoria interna per lo storage di documenti e file multimediali, slot microSD (schede fino a 32 GB), fotocamera da 5 megapixel con flash LED posizionata sul retro della...