Summary: After endless searching on the internet I chose these babies. Easily compares to the pairs I tried out at a few stores that were hundreds more, including Nikon Monarchs, and some $300+ Leupolds. Was kind of skeptical on buying without viewing, but like I stated are way better than others. Are a bit heavy, but I'm used to twenty pound 10X50's and so are actually lighter for me. Only real gripe with these are the harness that comes with it.
Summary: I first used these binos for my wife to watch my 8 year old son and I skiing. She is not a skier and loves watching us go down. While a little on the heavy side, the optics are very sharp and I now use them in the summer at the lake.
Summary: I decided to try this rather obscure brand and am not disappointed. I previously had been doing my "birding" with my Swarovski 8x30's and while they are excellent, I needed more magnification for my aging eyes and I didn't want to pay the price of the Swarovski 10x42 roof prisms. I had previously tried my son-in-law's Nikon Monarch's 10x42 and was ready to buy a pair when I came across the Zhumell 10x42 during a internet search.